Facebook Image Sizes Guide (2026)
Facebook remains one of the largest social platforms with billions of users. Whether you're managing a business page, running ads, or posting personal content, using the correct image dimensions ensures your content looks professional and gets maximum engagement.
Facebook Cover Photo (820 x 312)
Facebook cover photos display at 820×312 pixels on desktop and 640×360 on mobile. Since the image is cropped differently on each device, keep important elements centered. Facebook compresses uploaded images, so use PNG for images with text and JPG for photographs. Update your cover regularly for seasonal promotions.
Facebook Post Image (1200 x 630)
The optimal Facebook post image size is 1200×630 pixels. This is also the Open Graph standard used for link previews. Images at this size display without cropping in the news feed. Posts with images receive significantly more engagement than text-only posts.
Facebook Story (1080 x 1920)
Facebook Stories use the same 1080×1920 (9:16) format as Instagram Stories. Keep important content within the center 80% to avoid overlap with profile info and interactive elements. Stories reach users who may not scroll the traditional feed.
Facebook Event Cover (1920 x 1005)
Event covers display at 1920×1005 pixels. Include the event name, date, and key visual branding. A professional event cover increases RSVPs. Avoid placing critical text near edges as mobile cropping is different from desktop.
Facebook Ad Image Sizes
Facebook ads support multiple formats: 1080×1080 (feed ads), 1200×628 (link ads), 1080×1920 (Stories ads). The platform recommends less than 20% text on ad images for better delivery. Test multiple image sizes to see which performs best for your audience.
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Frequently Asked Questions
- What is the best image size for Facebook posts?
- 1200×630 pixels is the optimal size for Facebook posts. It displays well in the feed and is the Open Graph standard for link previews.
- What is the Facebook cover photo size?
- 820×312 pixels on desktop, 640×360 on mobile. Keep key content centered for both views.