Color #301D12 Color / Colour Code #301D12
This page shows the hex color code for color #301d12 (#301D12). The colour is a orange tone with 45% saturation and 13% lightness. Explore its conversions, colour palettes, gradients, accessibility data, and CSS code below.
Color Conversions
Accessibility Contrast
WCAG contrast ratios for #301D12 against common backgrounds.
Complementary Colors
#301D12 paired with its color wheel opposite for maximum contrast.
Analogous Colors
Hues at 352, 22, and 52 degrees for harmonious combinations.
Triadic Palette
Three colors at 22, 142, and 262 degrees.
Color Palettes Using #301D12
Five shades at lightness levels 15% through 85% while keeping hue at 22 and saturation at 45%. Use the darkest shade for text and the lightest for backgrounds to build a cohesive single-hue design system.
Adjacent hues from 22 to 67 degrees create a warm, unified palette. This analogous scheme works for marketing materials, seasonal campaigns, and any design that needs visual warmth without clashing colors.
Combines the base color at hue 22 with its complement at 202 and two adjacent cool tones. This split-complementary approach provides strong visual contrast while remaining more balanced than a pure complementary scheme.
Five evenly spaced hues at 40% saturation and 80% lightness. Pastels are gentle on the eyes and work well for dashboards, onboarding screens, category tags, and any interface where multiple distinct colors are needed without visual aggression.
Shades & Tints of #301D12
Lightness variations at hue 22 and 45% saturation.
CSS Gradients with #301D12
Design Use Cases for #301D12
Balanced UI Color
At 45% saturation, #301D12 strikes a balance between vibrancy and restraint. This makes it versatile for primary UI elements like navigation bars, card headers, and form accents. It draws attention without overwhelming adjacent content.
Dark Mode Background
At just 13% lightness, #301D12 works as a dark mode background or overlay color. Dark backgrounds reduce eye strain in low-light environments and make bright accent colors pop. Pair with light text (minimum 4.5:1 contrast ratio) for readability.
Warmth & Enthusiasm
#301D12 sits in the orange range (hue 22). Orange combines the energy of red with the warmth of yellow. It works naturally for progress indicators, pricing highlights, "new" badges, and friendly call-to-action buttons. Food and fitness brands frequently use this hue range.
Gradient Pairing
Create a gradient from #301D12 (hue 22) to its complement at hue 202. For a subtler effect, try pairing with an analogous color at hue 52. Use CSS: background: linear-gradient(135deg, #301d12, #122530);
CSS Code for #301D12
Similar Colors
Colors visually similar to #301D12 based on RGB, lightness, and hue variations.
Use This Color in Design Tools
Apply #301D12 across image editing and color design tools.
About Color #301D12 (#301D12)
#301D12 is a orange color (colour) with RGB channel values of 48 red, 29 green, and 18 blue. The red channel is dominant by a ratio of 2.7:1 over the weakest channel. In HSL terms, the hue sits at 22 degrees with 45% saturation and 13% lightness, placing it in the warm range of the colour spectrum.
The perceived brightness of #301D12 is 33/255 using the ITU-R BT.601 luma formula (0.299R + 0.587G + 0.114B). This appears dark to the human eye, so pair it with light text for adequate readability. For print production, the CMYK equivalent is 0% cyan, 40% magenta, 63% yellow, and 81% key (black).
The WCAG contrast ratio of #301D12 against white is 16.03:1 and against black is 1.31:1. This exceeds the AAA requirement (7:1) for normal text on white, making it excellent for body text and small UI labels on light backgrounds.
The complementary colour #122530 creates maximum visual tension when paired with #301D12. For more harmonious color combinations, use the analogous colours #301216 and #302C12, which sit 30 degrees on either side of the hue wheel. To build a complete design system, start with the monochromatic scale above for consistent shade variations, then add one complementary or triadic accent for interactive elements.
How to Explore Color #301D12
- Enter your color value in HEX format.
- The tool converts it to RGB, HSL, CMYK format in real time.
- Copy the converted value to your clipboard.
What is HEX to RGB, HSL, CMYK color conversion
Converting from HEX to RGB, HSL, CMYK translates a color value between two different color models. Different color models are used in web design (HEX, RGB), print (CMYK), and color theory (HSL, HSV).
Related Tools & Colors
Frequently Asked Questions
- What color / colour is #301D12?
- #301D12 is Color #301D12, a orange color (colour) with RGB(48, 29, 18), HSL(22, 45%, 13%), and CMYK(0%, 40%, 63%, 81%). Its perceived brightness is 33/255.
- Is #301D12 accessible for text?
- Against white, #301D12 has a contrast ratio of 16.03:1 (passes AA for normal text). Against black, it has 1.31:1 (fails AA). Use the contrast checker tool for custom background pairings.
- What colours pair well with #301D12?
- The complementary colour is #122530 (hue 202). For subtle color combinations, use analogous colours #301216 and #302C12. The triadic palette adds #12301D and #1D1230 for vibrant variety.
- How do I use #301D12 in CSS?
- Use any format: color: #301d12; or rgb(48, 29, 18); or hsl(22, 45%, 13%). For CSS custom properties: --color-primary: 22 45% 13%; then use it as hsl(var(--color-primary)).
- Is this color / colour explorer free?
- Yes, completely free with no signup required. All colour calculations run in your browser. You can explore any valid hex color code, not just the pre-generated palette.