Color #72172A Color / Colour Code #72172A
This page shows the hex color code for color #72172a (#72172A). The colour is a red tone with 66% saturation and 27% lightness. Explore its conversions, colour palettes, gradients, accessibility data, and CSS code below.
Color Conversions
Accessibility Contrast
WCAG contrast ratios for #72172A against common backgrounds.
Complementary Colors
#72172A paired with its color wheel opposite for maximum contrast.
Analogous Colors
Hues at 317, 347, and 17 degrees for harmonious combinations.
Triadic Palette
Three colors at 347, 107, and 227 degrees.
Color Palettes Using #72172A
Five shades at lightness levels 15% through 85% while keeping hue at 347 and saturation at 66%. Use the darkest shade for text and the lightest for backgrounds to build a cohesive single-hue design system.
Adjacent hues from 347 to 32 degrees create a warm, unified palette. This analogous scheme works for marketing materials, seasonal campaigns, and any design that needs visual warmth without clashing colors.
Combines the base color at hue 347 with its complement at 167 and two adjacent cool tones. This split-complementary approach provides strong visual contrast while remaining more balanced than a pure complementary scheme.
Five evenly spaced hues at 40% saturation and 80% lightness. Pastels are gentle on the eyes and work well for dashboards, onboarding screens, category tags, and any interface where multiple distinct colors are needed without visual aggression.
Shades & Tints of #72172A
Lightness variations at hue 347 and 66% saturation.
CSS Gradients with #72172A
Design Use Cases for #72172A
Vibrant Brand Color
#72172A has a strong 66% saturation that makes it ideal for brand identity elements. Use it for logos, primary call-to-action buttons, hero section accents, and marketing materials where visual impact matters. This saturation level is eye-catching without being harsh.
Deep Accent & Text Color
#72172A at 27% lightness is dark enough for readable body text on light backgrounds while retaining its red character. Use for headings, emphasized text, or deep accent borders. It provides contrast without the harshness of pure black.
Urgency & Energy Signaling
#72172A falls in the red spectrum (hue 347). Red triggers urgency and excitement, making it effective for sale badges, countdown timers, error messages, and "limited time" labels. In data visualization, use it to flag negative values or critical thresholds.
Gradient Pairing
Create a gradient from #72172A (hue 347) to its complement at hue 167. For a subtler effect, try pairing with an analogous color at hue 17. Use CSS: background: linear-gradient(135deg, #72172a, #17725f);
CSS Code for #72172A
Similar Colors
Colors visually similar to #72172A based on RGB, lightness, and hue variations.
Use This Color in Design Tools
Apply #72172A across image editing and color design tools.
About Color #72172A (#72172A)
#72172A is a red color (colour) with RGB channel values of 114 red, 23 green, and 42 blue. The red channel is dominant by a ratio of 5.0:1 over the weakest channel. In HSL terms, the hue sits at 347 degrees with 66% saturation and 27% lightness, placing it in the warm range of the colour spectrum.
The perceived brightness of #72172A is 52/255 using the ITU-R BT.601 luma formula (0.299R + 0.587G + 0.114B). This appears dark to the human eye, so pair it with light text for adequate readability. For print production, the CMYK equivalent is 0% cyan, 80% magenta, 63% yellow, and 55% key (black).
The WCAG contrast ratio of #72172A against white is 11.22:1 and against black is 1.87:1. This exceeds the AAA requirement (7:1) for normal text on white, making it excellent for body text and small UI labels on light backgrounds.
The complementary colour #17725F creates maximum visual tension when paired with #72172A. For more harmonious color combinations, use the analogous colours #721759 and #723117, which sit 30 degrees on either side of the hue wheel. To build a complete design system, start with the monochromatic scale above for consistent shade variations, then add one complementary or triadic accent for interactive elements.
How to Explore Color #72172A
- Enter your color value in HEX format.
- The tool converts it to RGB, HSL, CMYK format in real time.
- Copy the converted value to your clipboard.
What is HEX to RGB, HSL, CMYK color conversion
Converting from HEX to RGB, HSL, CMYK translates a color value between two different color models. Different color models are used in web design (HEX, RGB), print (CMYK), and color theory (HSL, HSV).
Related Tools & Colors
Frequently Asked Questions
- What color / colour is #72172A?
- #72172A is Color #72172A, a red color (colour) with RGB(114, 23, 42), HSL(347, 66%, 27%), and CMYK(0%, 80%, 63%, 55%). Its perceived brightness is 52/255.
- Is #72172A accessible for text?
- Against white, #72172A has a contrast ratio of 11.22:1 (passes AA for normal text). Against black, it has 1.87:1 (fails AA). Use the contrast checker tool for custom background pairings.
- What colours pair well with #72172A?
- The complementary colour is #17725F (hue 167). For subtle color combinations, use analogous colours #721759 and #723117. The triadic palette adds #2B7217 and #172B72 for vibrant variety.
- How do I use #72172A in CSS?
- Use any format: color: #72172a; or rgb(114, 23, 42); or hsl(347, 66%, 27%). For CSS custom properties: --color-primary: 347 66% 27%; then use it as hsl(var(--color-primary)).
- Is this color / colour explorer free?
- Yes, completely free with no signup required. All colour calculations run in your browser. You can explore any valid hex color code, not just the pre-generated palette.