Red Color / Colour Code #743E4C
This page shows the hex color code for red (#743E4C). The colour is a red tone with 30% saturation and 35% lightness. Explore its conversions, colour palettes, gradients, accessibility data, and CSS code below.
Color Conversions
Accessibility Contrast
WCAG contrast ratios for #743E4C against common backgrounds.
Complementary Colors
#743E4C paired with its color wheel opposite for maximum contrast.
Analogous Colors
Hues at 314, 344, and 14 degrees for harmonious combinations.
Triadic Palette
Three colors at 344, 104, and 224 degrees.
Color Palettes Using #743E4C
Five shades at lightness levels 15% through 85% while keeping hue at 344 and saturation at 30%. Use the darkest shade for text and the lightest for backgrounds to build a cohesive single-hue design system.
Adjacent hues from 344 to 29 degrees create a warm, unified palette. This analogous scheme works for marketing materials, seasonal campaigns, and any design that needs visual warmth without clashing colors.
Combines the base color at hue 344 with its complement at 164 and two adjacent cool tones. This split-complementary approach provides strong visual contrast while remaining more balanced than a pure complementary scheme.
Five evenly spaced hues at 40% saturation and 80% lightness. Pastels are gentle on the eyes and work well for dashboards, onboarding screens, category tags, and any interface where multiple distinct colors are needed without visual aggression.
Shades & Tints of #743E4C
Lightness variations at hue 344 and 30% saturation.
CSS Gradients with #743E4C
Design Use Cases for #743E4C
Balanced UI Color
At 30% saturation, #743E4C strikes a balance between vibrancy and restraint. This makes it versatile for primary UI elements like navigation bars, card headers, and form accents. It draws attention without overwhelming adjacent content.
Primary Interface Color
At 35% lightness, #743E4C is in the mid-range, making it ideal for interactive elements like buttons, links, and selected states. This lightness level ensures good contrast against both light and dark adjacent elements in most layouts.
Playfulness & Compassion
#743E4C is in the pink range (hue 344). Pink ranges from energetic to gentle depending on saturation and lightness. Use it for beauty and cosmetics branding, social app interfaces, Valentine's themes, and youth-oriented design. Desaturated pinks work well as soft background tints.
Gradient Pairing
Create a gradient from #743E4C (hue 344) to its complement at hue 164. For a subtler effect, try pairing with an analogous color at hue 14. Use CSS: background: linear-gradient(135deg, #743e4c, #3e7466);
CSS Code for #743E4C
Similar Colors
Colors visually similar to #743E4C based on RGB, lightness, and hue variations.
Use This Color in Design Tools
Apply #743E4C across image editing and color design tools.
About Red (#743E4C)
#743E4C is a red color (colour) with RGB channel values of 116 red, 62 green, and 76 blue. The red channel is dominant with a relatively balanced channel distribution. In HSL terms, the hue sits at 344 degrees with 30% saturation and 35% lightness, placing it in the warm range of the colour spectrum.
The perceived brightness of #743E4C is 80/255 using the ITU-R BT.601 luma formula (0.299R + 0.587G + 0.114B). This appears dark to the human eye, so pair it with light text for adequate readability. For print production, the CMYK equivalent is 0% cyan, 47% magenta, 34% yellow, and 55% key (black).
The WCAG contrast ratio of #743E4C against white is 8.28:1 and against black is 2.54:1. This exceeds the AAA requirement (7:1) for normal text on white, making it excellent for body text and small UI labels on light backgrounds.
The complementary colour #3E7466 creates maximum visual tension when paired with #743E4C. For more harmonious color combinations, use the analogous colours #743E68 and #744B3E, which sit 30 degrees on either side of the hue wheel. To build a complete design system, start with the monochromatic scale above for consistent shade variations, then add one complementary or triadic accent for interactive elements.
How to Explore Color #743E4C
- Enter your color value in HEX format.
- The tool converts it to RGB, HSL, CMYK format in real time.
- Copy the converted value to your clipboard.
What is HEX to RGB, HSL, CMYK color conversion
Converting from HEX to RGB, HSL, CMYK translates a color value between two different color models. Different color models are used in web design (HEX, RGB), print (CMYK), and color theory (HSL, HSV).
Related Tools & Colors
Frequently Asked Questions
- What color / colour is #743E4C?
- #743E4C is Red, a red color (colour) with RGB(116, 62, 76), HSL(344, 30%, 35%), and CMYK(0%, 47%, 34%, 55%). Its perceived brightness is 80/255.
- Is #743E4C accessible for text?
- Against white, #743E4C has a contrast ratio of 8.28:1 (passes AA for normal text). Against black, it has 2.54:1 (fails AA). Use the contrast checker tool for custom background pairings.
- What colours pair well with #743E4C?
- The complementary colour is #3E7466 (hue 164). For subtle color combinations, use analogous colours #743E68 and #744B3E. The triadic palette adds #4D743E and #3E4D74 for vibrant variety.
- How do I use #743E4C in CSS?
- Use any format: color: #743e4c; or rgb(116, 62, 76); or hsl(344, 30%, 35%). For CSS custom properties: --color-primary: 344 30% 35%; then use it as hsl(var(--color-primary)).
- Is this color / colour explorer free?
- Yes, completely free with no signup required. All colour calculations run in your browser. You can explore any valid hex color code, not just the pre-generated palette.