Color #744C8A Color / Colour Code #744C8A
This page shows the hex color code for color #744c8a (#744C8A). The colour is a purple tone with 29% saturation and 42% lightness. Explore its conversions, colour palettes, gradients, accessibility data, and CSS code below.
Color Conversions
Accessibility Contrast
WCAG contrast ratios for #744C8A against common backgrounds.
Complementary Colors
#744C8A paired with its color wheel opposite for maximum contrast.
Analogous Colors
Hues at 249, 279, and 309 degrees for harmonious combinations.
Triadic Palette
Three colors at 279, 39, and 159 degrees.
Color Palettes Using #744C8A
Five shades at lightness levels 15% through 85% while keeping hue at 279 and saturation at 29%. Use the darkest shade for text and the lightest for backgrounds to build a cohesive single-hue design system.
Adjacent hues from 279 to 324 degrees create a warm, unified palette. This analogous scheme works for marketing materials, seasonal campaigns, and any design that needs visual warmth without clashing colors.
Combines the base color at hue 279 with its complement at 99 and two adjacent cool tones. This split-complementary approach provides strong visual contrast while remaining more balanced than a pure complementary scheme.
Five evenly spaced hues at 40% saturation and 80% lightness. Pastels are gentle on the eyes and work well for dashboards, onboarding screens, category tags, and any interface where multiple distinct colors are needed without visual aggression.
Shades & Tints of #744C8A
Lightness variations at hue 279 and 29% saturation.
CSS Gradients with #744C8A
Design Use Cases for #744C8A
Muted Accent Color
With 29% saturation, #744C8A has a subtle, sophisticated quality. This level of desaturation works well for secondary buttons, inactive states, subtle borders, and backgrounds that need a hint of color without being distracting. Muted colors communicate restraint and professionalism.
Primary Interface Color
At 42% lightness, #744C8A is in the mid-range, making it ideal for interactive elements like buttons, links, and selected states. This lightness level ensures good contrast against both light and dark adjacent elements in most layouts.
Creativity & Premium Positioning
#744C8A falls in the purple spectrum (hue 279). Purple communicates creativity, wisdom, and luxury. It is effective for premium product highlights, creative portfolio accents, meditation app interfaces, and rewards program branding. Purple occupies a unique space between the energy of red and the calm of blue.
Gradient Pairing
Create a gradient from #744C8A (hue 279) to its complement at hue 99. For a subtler effect, try pairing with an analogous color at hue 309. Use CSS: background: linear-gradient(135deg, #744c8a, #628a4c);
CSS Code for #744C8A
Similar Colors
Colors visually similar to #744C8A based on RGB, lightness, and hue variations.
Use This Color in Design Tools
Apply #744C8A across image editing and color design tools.
About Color #744C8A (#744C8A)
#744C8A is a purple color (colour) with RGB channel values of 116 red, 76 green, and 138 blue. The blue channel is dominant with a relatively balanced channel distribution. In HSL terms, the hue sits at 279 degrees with 29% saturation and 42% lightness, placing it in the cool range of the colour spectrum.
The perceived brightness of #744C8A is 95/255 using the ITU-R BT.601 luma formula (0.299R + 0.587G + 0.114B). This appears dark to the human eye, so pair it with light text for adequate readability. For print production, the CMYK equivalent is 16% cyan, 45% magenta, 0% yellow, and 46% key (black).
The WCAG contrast ratio of #744C8A against white is 6.68:1 and against black is 3.14:1. This meets the AA requirement (4.5:1) for normal text on white. For AAA compliance, consider darkening to at least 29% lightness.
The complementary colour #628A4C creates maximum visual tension when paired with #744C8A. For more harmonious color combinations, use the analogous colours #554C8A and #8A4C81, which sit 30 degrees on either side of the hue wheel. To build a complete design system, start with the monochromatic scale above for consistent shade variations, then add one complementary or triadic accent for interactive elements.
How to Explore Color #744C8A
- Enter your color value in HEX format.
- The tool converts it to RGB, HSL, CMYK format in real time.
- Copy the converted value to your clipboard.
What is HEX to RGB, HSL, CMYK color conversion
Converting from HEX to RGB, HSL, CMYK translates a color value between two different color models. Different color models are used in web design (HEX, RGB), print (CMYK), and color theory (HSL, HSV).
Related Tools & Colors
Frequently Asked Questions
- What color / colour is #744C8A?
- #744C8A is Color #744C8A, a purple color (colour) with RGB(116, 76, 138), HSL(279, 29%, 42%), and CMYK(16%, 45%, 0%, 46%). Its perceived brightness is 95/255.
- Is #744C8A accessible for text?
- Against white, #744C8A has a contrast ratio of 6.68:1 (passes AA for normal text). Against black, it has 3.14:1 (fails AA). Use the contrast checker tool for custom background pairings.
- What colours pair well with #744C8A?
- The complementary colour is #628A4C (hue 99). For subtle color combinations, use analogous colours #554C8A and #8A4C81. The triadic palette adds #8A744C and #4C8A74 for vibrant variety.
- How do I use #744C8A in CSS?
- Use any format: color: #744c8a; or rgb(116, 76, 138); or hsl(279, 29%, 42%). For CSS custom properties: --color-primary: 279 29% 42%; then use it as hsl(var(--color-primary)).
- Is this color / colour explorer free?
- Yes, completely free with no signup required. All colour calculations run in your browser. You can explore any valid hex color code, not just the pre-generated palette.