Color #7B00FF Color / Colour Code #7B00FF
This page shows the hex color code for color #7b00ff (#7B00FF). The colour is a purple tone with 100% saturation and 50% lightness. Explore its conversions, colour palettes, gradients, accessibility data, and CSS code below.
Color Conversions
Accessibility Contrast
WCAG contrast ratios for #7B00FF against common backgrounds.
Complementary Colors
#7B00FF paired with its color wheel opposite for maximum contrast.
Analogous Colors
Hues at 239, 269, and 299 degrees for harmonious combinations.
Triadic Palette
Three colors at 269, 29, and 149 degrees.
Color Palettes Using #7B00FF
Five shades at lightness levels 15% through 85% while keeping hue at 269 and saturation at 100%. Use the darkest shade for text and the lightest for backgrounds to build a cohesive single-hue design system.
Adjacent hues from 269 to 314 degrees create a warm, unified palette. This analogous scheme works for marketing materials, seasonal campaigns, and any design that needs visual warmth without clashing colors.
Combines the base color at hue 269 with its complement at 89 and two adjacent cool tones. This split-complementary approach provides strong visual contrast while remaining more balanced than a pure complementary scheme.
Five evenly spaced hues at 40% saturation and 80% lightness. Pastels are gentle on the eyes and work well for dashboards, onboarding screens, category tags, and any interface where multiple distinct colors are needed without visual aggression.
Shades & Tints of #7B00FF
Lightness variations at hue 269 and 100% saturation.
CSS Gradients with #7B00FF
Design Use Cases for #7B00FF
High-Impact Accent
With 100% saturation, #7B00FF is highly vivid. Reserve this for elements that need maximum attention: primary action buttons, notification badges, error states, or promotional banners. Use sparingly alongside neutral tones to avoid visual fatigue.
Soft Accent & Highlight
With 50% lightness, #7B00FF has a softer, more approachable quality. It works well for hover states, subtle highlights, progress indicators, and secondary UI elements. This lightness range is particularly effective for tag backgrounds and status indicators.
Creativity & Premium Positioning
#7B00FF falls in the purple spectrum (hue 269). Purple communicates creativity, wisdom, and luxury. It is effective for premium product highlights, creative portfolio accents, meditation app interfaces, and rewards program branding. Purple occupies a unique space between the energy of red and the calm of blue.
Gradient Pairing
Create a gradient from #7B00FF (hue 269) to its complement at hue 89. For a subtler effect, try pairing with an analogous color at hue 299. Use CSS: background: linear-gradient(135deg, #7b00ff, #84ff00);
CSS Code for #7B00FF
Similar Colors
Colors visually similar to #7B00FF based on RGB, lightness, and hue variations.
Use This Color in Design Tools
Apply #7B00FF across image editing and color design tools.
About Color #7B00FF (#7B00FF)
#7B00FF is a purple color (colour) with RGB channel values of 123 red, 0 green, and 255 blue. The blue channel is dominant by a ratio of 255.0:1 over the weakest channel. In HSL terms, the hue sits at 269 degrees with 100% saturation and 50% lightness, placing it in the cool range of the colour spectrum.
The perceived brightness of #7B00FF is 66/255 using the ITU-R BT.601 luma formula (0.299R + 0.587G + 0.114B). This appears dark to the human eye, so pair it with light text for adequate readability. For print production, the CMYK equivalent is 52% cyan, 100% magenta, 0% yellow, and 0% key (black).
The WCAG contrast ratio of #7B00FF against white is 6.39:1 and against black is 3.29:1. This meets the AA requirement (4.5:1) for normal text on white. For AAA compliance, consider darkening to at least 35% lightness.
The complementary colour #84FF00 creates maximum visual tension when paired with #7B00FF. For more harmonious color combinations, use the analogous colours #0004FF and #FB00FF, which sit 30 degrees on either side of the hue wheel. To build a complete design system, start with the monochromatic scale above for consistent shade variations, then add one complementary or triadic accent for interactive elements.
How to Explore Color #7B00FF
- Enter your color value in HEX format.
- The tool converts it to RGB, HSL, CMYK format in real time.
- Copy the converted value to your clipboard.
What is HEX to RGB, HSL, CMYK color conversion
Converting from HEX to RGB, HSL, CMYK translates a color value between two different color models. Different color models are used in web design (HEX, RGB), print (CMYK), and color theory (HSL, HSV).
Related Tools & Colors
Frequently Asked Questions
- What color / colour is #7B00FF?
- #7B00FF is Color #7B00FF, a purple color (colour) with RGB(123, 0, 255), HSL(269, 100%, 50%), and CMYK(52%, 100%, 0%, 0%). Its perceived brightness is 66/255.
- Is #7B00FF accessible for text?
- Against white, #7B00FF has a contrast ratio of 6.39:1 (passes AA for normal text). Against black, it has 3.29:1 (fails AA). Use the contrast checker tool for custom background pairings.
- What colours pair well with #7B00FF?
- The complementary colour is #84FF00 (hue 89). For subtle color combinations, use analogous colours #0004FF and #FB00FF. The triadic palette adds #FF7B00 and #00FF7B for vibrant variety.
- How do I use #7B00FF in CSS?
- Use any format: color: #7b00ff; or rgb(123, 0, 255); or hsl(269, 100%, 50%). For CSS custom properties: --color-primary: 269 100% 50%; then use it as hsl(var(--color-primary)).
- Is this color / colour explorer free?
- Yes, completely free with no signup required. All colour calculations run in your browser. You can explore any valid hex color code, not just the pre-generated palette.