Color #D397AD Color / Colour Code #D397AD
This page shows the hex color code for color #d397ad (#D397AD). The colour is a pink tone with 41% saturation and 71% lightness. Explore its conversions, colour palettes, gradients, accessibility data, and CSS code below.
Color Conversions
Accessibility Contrast
WCAG contrast ratios for #D397AD against common backgrounds.
Complementary Colors
#D397AD paired with its color wheel opposite for maximum contrast.
Analogous Colors
Hues at 308, 338, and 8 degrees for harmonious combinations.
Triadic Palette
Three colors at 338, 98, and 218 degrees.
Color Palettes Using #D397AD
Five shades at lightness levels 15% through 85% while keeping hue at 338 and saturation at 41%. Use the darkest shade for text and the lightest for backgrounds to build a cohesive single-hue design system.
Adjacent hues from 338 to 23 degrees create a warm, unified palette. This analogous scheme works for marketing materials, seasonal campaigns, and any design that needs visual warmth without clashing colors.
Combines the base color at hue 338 with its complement at 158 and two adjacent cool tones. This split-complementary approach provides strong visual contrast while remaining more balanced than a pure complementary scheme.
Five evenly spaced hues at 40% saturation and 80% lightness. Pastels are gentle on the eyes and work well for dashboards, onboarding screens, category tags, and any interface where multiple distinct colors are needed without visual aggression.
Shades & Tints of #D397AD
Lightness variations at hue 338 and 41% saturation.
CSS Gradients with #D397AD
Design Use Cases for #D397AD
Balanced UI Color
At 41% saturation, #D397AD strikes a balance between vibrancy and restraint. This makes it versatile for primary UI elements like navigation bars, card headers, and form accents. It draws attention without overwhelming adjacent content.
Light Background Tint
#D397AD at 71% lightness creates a gentle tinted background. Use it for section backgrounds, alert banners, or card surfaces that need to stand out from a white page without strong contrast. It adds color personality while keeping the design light and open.
Playfulness & Compassion
#D397AD is in the pink range (hue 338). Pink ranges from energetic to gentle depending on saturation and lightness. Use it for beauty and cosmetics branding, social app interfaces, Valentine's themes, and youth-oriented design. Desaturated pinks work well as soft background tints.
Gradient Pairing
Create a gradient from #D397AD (hue 338) to its complement at hue 158. For a subtler effect, try pairing with an analogous color at hue 8. Use CSS: background: linear-gradient(135deg, #d397ad, #97d3bd);
CSS Code for #D397AD
Similar Colors
Colors visually similar to #D397AD based on RGB, lightness, and hue variations.
Use This Color in Design Tools
Apply #D397AD across image editing and color design tools.
About Color #D397AD (#D397AD)
#D397AD is a pink color (colour) with RGB channel values of 211 red, 151 green, and 173 blue. The red channel is dominant with a relatively balanced channel distribution. In HSL terms, the hue sits at 338 degrees with 41% saturation and 71% lightness, placing it in the warm range of the colour spectrum.
The perceived brightness of #D397AD is 171/255 using the ITU-R BT.601 luma formula (0.299R + 0.587G + 0.114B). This is a medium-brightness color that can work with either dark or light text depending on font weight and size. For print production, the CMYK equivalent is 0% cyan, 28% magenta, 18% yellow, and 17% key (black).
The WCAG contrast ratio of #D397AD against white is 2.39:1 and against black is 8.80:1. This does not meet AA requirements on white. Use it on dark backgrounds where it achieves 8.80:1, or use it exclusively for decorative purposes.
The complementary colour #97D3BD creates maximum visual tension when paired with #D397AD. For more harmonious color combinations, use the analogous colours #D397CB and #D39F97, which sit 30 degrees on either side of the hue wheel. To build a complete design system, start with the monochromatic scale above for consistent shade variations, then add one complementary or triadic accent for interactive elements.
How to Explore Color #D397AD
- Enter your color value in HEX format.
- The tool converts it to RGB, HSL, CMYK format in real time.
- Copy the converted value to your clipboard.
What is HEX to RGB, HSL, CMYK color conversion
Converting from HEX to RGB, HSL, CMYK translates a color value between two different color models. Different color models are used in web design (HEX, RGB), print (CMYK), and color theory (HSL, HSV).
Related Tools & Colors
Frequently Asked Questions
- What color / colour is #D397AD?
- #D397AD is Color #D397AD, a pink color (colour) with RGB(211, 151, 173), HSL(338, 41%, 71%), and CMYK(0%, 28%, 18%, 17%). Its perceived brightness is 171/255.
- Is #D397AD accessible for text?
- Against white, #D397AD has a contrast ratio of 2.39:1 (fails AA for normal text). Against black, it has 8.80:1 (passes AA). Use the contrast checker tool for custom background pairings.
- What colours pair well with #D397AD?
- The complementary colour is #97D3BD (hue 158). For subtle color combinations, use analogous colours #D397CB and #D39F97. The triadic palette adds #ADD397 and #97ADD3 for vibrant variety.
- How do I use #D397AD in CSS?
- Use any format: color: #d397ad; or rgb(211, 151, 173); or hsl(338, 41%, 71%). For CSS custom properties: --color-primary: 338 41% 71%; then use it as hsl(var(--color-primary)).
- Is this color / colour explorer free?
- Yes, completely free with no signup required. All colour calculations run in your browser. You can explore any valid hex color code, not just the pre-generated palette.