Color #DE31BF Color / Colour Code #DE31BF
This page shows the hex color code for color #de31bf (#DE31BF). The colour is a purple tone with 72% saturation and 53% lightness. Explore its conversions, colour palettes, gradients, accessibility data, and CSS code below.
Color Conversions
Accessibility Contrast
WCAG contrast ratios for #DE31BF against common backgrounds.
Complementary Colors
#DE31BF paired with its color wheel opposite for maximum contrast.
Analogous Colors
Hues at 281, 311, and 341 degrees for harmonious combinations.
Triadic Palette
Three colors at 311, 71, and 191 degrees.
Color Palettes Using #DE31BF
Five shades at lightness levels 15% through 85% while keeping hue at 311 and saturation at 72%. Use the darkest shade for text and the lightest for backgrounds to build a cohesive single-hue design system.
Adjacent hues from 311 to 356 degrees create a warm, unified palette. This analogous scheme works for marketing materials, seasonal campaigns, and any design that needs visual warmth without clashing colors.
Combines the base color at hue 311 with its complement at 131 and two adjacent cool tones. This split-complementary approach provides strong visual contrast while remaining more balanced than a pure complementary scheme.
Five evenly spaced hues at 40% saturation and 80% lightness. Pastels are gentle on the eyes and work well for dashboards, onboarding screens, category tags, and any interface where multiple distinct colors are needed without visual aggression.
Shades & Tints of #DE31BF
Lightness variations at hue 311 and 72% saturation.
CSS Gradients with #DE31BF
Design Use Cases for #DE31BF
Vibrant Brand Color
#DE31BF has a strong 72% saturation that makes it ideal for brand identity elements. Use it for logos, primary call-to-action buttons, hero section accents, and marketing materials where visual impact matters. This saturation level is eye-catching without being harsh.
Soft Accent & Highlight
With 53% lightness, #DE31BF has a softer, more approachable quality. It works well for hover states, subtle highlights, progress indicators, and secondary UI elements. This lightness range is particularly effective for tag backgrounds and status indicators.
Creativity & Premium Positioning
#DE31BF falls in the purple spectrum (hue 311). Purple communicates creativity, wisdom, and luxury. It is effective for premium product highlights, creative portfolio accents, meditation app interfaces, and rewards program branding. Purple occupies a unique space between the energy of red and the calm of blue.
Gradient Pairing
Create a gradient from #DE31BF (hue 311) to its complement at hue 131. For a subtler effect, try pairing with an analogous color at hue 341. Use CSS: background: linear-gradient(135deg, #de31bf, #31dd50);
CSS Code for #DE31BF
Similar Colors
Colors visually similar to #DE31BF based on RGB, lightness, and hue variations.
Use This Color in Design Tools
Apply #DE31BF across image editing and color design tools.
About Color #DE31BF (#DE31BF)
#DE31BF is a purple color (colour) with RGB channel values of 222 red, 49 green, and 191 blue. The red channel is dominant by a ratio of 4.5:1 over the weakest channel. In HSL terms, the hue sits at 311 degrees with 72% saturation and 53% lightness, placing it in the warm range of the colour spectrum.
The perceived brightness of #DE31BF is 117/255 using the ITU-R BT.601 luma formula (0.299R + 0.587G + 0.114B). This appears dark to the human eye, so pair it with light text for adequate readability. For print production, the CMYK equivalent is 0% cyan, 78% magenta, 14% yellow, and 13% key (black).
The WCAG contrast ratio of #DE31BF against white is 3.96:1 and against black is 5.30:1. This only passes AA for large text (18pt+) on white. For normal body text on white, darken the color or use it on a dark background where it achieves 5.30:1.
The complementary colour #31DD50 creates maximum visual tension when paired with #DE31BF. For more harmonious color combinations, use the analogous colours #A731DD and #DD3168, which sit 30 degrees on either side of the hue wheel. To build a complete design system, start with the monochromatic scale above for consistent shade variations, then add one complementary or triadic accent for interactive elements.
How to Explore Color #DE31BF
- Enter your color value in HEX format.
- The tool converts it to RGB, HSL, CMYK format in real time.
- Copy the converted value to your clipboard.
What is HEX to RGB, HSL, CMYK color conversion
Converting from HEX to RGB, HSL, CMYK translates a color value between two different color models. Different color models are used in web design (HEX, RGB), print (CMYK), and color theory (HSL, HSV).
Related Tools & Colors
Frequently Asked Questions
- What color / colour is #DE31BF?
- #DE31BF is Color #DE31BF, a purple color (colour) with RGB(222, 49, 191), HSL(311, 72%, 53%), and CMYK(0%, 78%, 14%, 13%). Its perceived brightness is 117/255.
- Is #DE31BF accessible for text?
- Against white, #DE31BF has a contrast ratio of 3.96:1 (fails AA for normal text). Against black, it has 5.30:1 (passes AA). It passes AA for large text (18pt+) on white. Use the contrast checker tool for custom background pairings.
- What colours pair well with #DE31BF?
- The complementary colour is #31DD50 (hue 131). For subtle color combinations, use analogous colours #A731DD and #DD3168. The triadic palette adds #BEDD31 and #31BEDD for vibrant variety.
- How do I use #DE31BF in CSS?
- Use any format: color: #de31bf; or rgb(222, 49, 191); or hsl(311, 72%, 53%). For CSS custom properties: --color-primary: 311 72% 53%; then use it as hsl(var(--color-primary)).
- Is this color / colour explorer free?
- Yes, completely free with no signup required. All colour calculations run in your browser. You can explore any valid hex color code, not just the pre-generated palette.